Tuesday, 27 September 2011

Shot count task- The saturdays- All fired up

The video to All Fired Up has 163 shot counts which some are very fast paced especially throughout the chorus of the song. The beginning of the video flows with the softness and mood of the song with slow shots with the camera panning round the girls. The video then goes onto each girl individually showing their sexuality appealing to the audience of teenage girls and boys. Although the song only has 163 shots it is 3:16 minutes long which is an average time for a pop song, and song video's in this day and age.
Below is the video to the song All Fired Up.

Treatment Sheet

Monday, 26 September 2011

Lyrics Breakdown

Looking at a digipak


I took this digipak and deconstructed the digipak to see what we could get out diigak and apply the conventions to our own digipak. So our real media product is just like the real product that someone would regonise of the shelves.

Song Choice



We Choose this song from our oringal song choice of Can't fight the monlight as we decided that this would be easier than doing Pixie Lott- All about Tonight, as we would not be easily influenced by the video as this video has parts of the film in. Our intentions are going to make the song still have strong meaning but have a twist on it, by incorpating bit sof nature eg such as flowers such as daises, which can be said to be delicate which this song issue is. So really it can be linked in that way.

Friday, 23 September 2011

PERMISSION REQUEST.


This is our permission request to get our song. We looked up the record company (Curb records) to make sure that we can use our song for our A2 project.

Audience Profile

Thursday, 22 September 2011

Our Song choice

we have choosen for our media group was too choose an older song rather than a chart song such as Pixie Lott- all about tonight

we choose to not do pixie lott as i we think it would been hard to do a new video that didnt just copy of pixies.

Leanne rimes -cant fight the moonlight doesnt have a video exactly as it incorpotes the film caypte ugly shots which cayote ugly came out in 2001.

Tuesday, 13 September 2011

Pixie lott- Research of a artist

Pixie Lott (born Victoria Louise Lott on 12 January 1991 in London, England) is an English singer-songwriter and actress. At the age of 15 she was signed to the Island Def Jam Music Group by L.A. Reid, and is now signed to the subsidiary Mercury Records in the UK, and Interscope in the U.S.
Her debut single “Mama Do (uh oh, uh oh)” was released digitally on 6 June 2009 and physically on 8 June 2009, going straight to number one on the UK Singles Chart for the week of 14 June 2009. She also recorded the track in Simlish for Electronic Arts’ The Sims 3. Lott’s second single “Boys And Girls”, which was physically released on 7 September 2009, hit the the top of the UK Singles Chart for the week of 13 September 2009, followed by her debut album, Turn It Up, released on 14 September 2009. Subsequent singles “Cry Me Out”, “Gravity” and “Turn It Up” all charted inside the UK top 20.
Lott has also recorded covers of many songs, these include “Poker Face”, “Use Somebody” and “Apologize”. She has also featured in a charity single by War Child UK, “I Got Soul”, along with the likes of Chipmunk and N-Dubz.

2008-2009 Early career
n 2006, at the age of 15, she sang for L. A. Reid after he heard a few of her demos.[13] He then signed her to the Island Def Jam Music Group. After a change of managers a bidding war ensued, and Lott parted ways with the Island Def Jam Music Group, to sign with Mercury Records in the UK and to Interscope Records in the U.S.[13] She formed a publishing deal, as a songwriter, with Sony/ATV Music Publishing in December 2007, while in the midst of writing and recording tracks for Turn It Up.

Lott played her first festival concert in the Big Top at the Isle of Wight Festival 2009, during her first full British tour, where she supported The Saturdays on The Work Tour.

Adwards and nominations

Pixie lott has won a numerous amount of adwards,
2009 she won
-Best Uk and Ireland act
-Best push artist both these won at mtv europe adwards

The variety club adwards 2009- best push artist
2009-Cosmopolitan Ultimate Women 2009 Ultimate Newcomer
MP3 Music Awards 2009 Best New Act
Virgin Media Music Awards Best Newcomer
2011 Virgin Media Music Awards Hottest Female

DigiPak anaylsis Katy Perry -Teenage Dream





The front of the digipak


The front of digipaks are usually filled with the artist. This is to promote the star to sell the record and for the audience to feel connected with the song and the star. Katy Perry's digipak conforms to this common convention. Allot of the time the artists on the front of digipaks are presented provocatively and revealing to grab the audience's eye. In Katy Perry's front cover this conforms to this with the minimal to none clothing surrounded by a pink cloud. Her facial expression also grabs the audience, this is known as the male gaze and is targeting a wider audience. The use of primary colours such as pink and baby blue in this digipak give us the feel that this is definitely a pop genre style of music. This mainly targets young teens and also children with the use of a candy theme. Younger children would see the artist floating on candy floss which gives a young appeal. The overall pictures and theme of the digipak are photographs with a bit of design in the clouds. I would expect to see a very pink a girls cover in a pop digipak which is what katy's digipak conforms to.

Back of the digipak.


Usually in most digipaks they consist of the album tracks and bar code which has the digipak theme running through. Katy's digipak conforms to this. She uses the candy theme running through the back cover with candy like font writing which is pink and candy floss backdrop. The lettering of the tracks fits in with the pop genre as its very cute, girly and, pink.

Side of the digipak

The side picture of the digipak just presents a closeup picture of Katy on candy floss again representing the male gaze. This is to draw the attention of the eyes to her face and we are more like;y to buy the album as we feel connected to her. The side cover also conforms to the candy floss theme which is targeting the target audience.

Cd compartment

The CD compartment also continues the candy theme with the use of Katy making a cake. The black back drop is really effective here as it brings out the bright and girly colours of the cakes. The use of Katy making a cake here make her seem very sweet, Innocent and young which is representing her target audience. This cover will behind the CD holder, the CD holder is common in digipaks as it keeps the Cd secure, and yet is still lightweight. The CD's themselves also carry the candy theme with bright colours representing doughnuts. This again portrays the young sweet target audience.


I like this digipak. The theme of candy makes me feel young and that the genre is more to my taste. I also feel connected with the artist by the pictures on the front which make me feel I could connect with the lyrics of the song. This shows how the digipak is an important aspect for the sales of albums.

Monday, 12 September 2011

What is a digipak?

What is a digipak?

we looked to see what a didigpak coinsists of so we can make our final digipak look professional as possible. We looked at several digipaks to make sure they matched to our final products.

Digipacks are a type of CD packaging made out of card stock or other heavy paper/cardboard material. Digipacks can flip open like a book, or it can have three parts, so that one portion of the packaging opens to the right and one to the left, with the CD in the center portion. Usually, the portion of the digipack that hold the CD is made of plastic like a traditional jewel case CD - the plastic part is simply attached to the paper background.

Dimensions of a digipak:

The most common size is the 4pp Digipak which measures 139.5mm x 6mm x 125.5 mm.

What is the material used in a digipak?


This CD and DVD packaging comes in double thickness card, hardback or textured cover options made from environmental friendly materials.
Digipaks usually made with 300 gsm card, it can be 'Glossy' or 'Varnished' A 'Pop Girl Band' would use glossy because it portrays their glamour and femininity.
The colours in the digipak also determine the target audience. If I were looking to buy a pop CD I'd look for colours that are bright a feminine such as pink.

Digipak Analysis

For my analysis of looking at Cd covers i decided to look ata rtists which have influenced me to think about a choice of what i would like to do for my music video and what i would like to aspire to
Katy Perry

Katy perrys album is called tennage dream and looking at andrew goodwins theory she has cleverly used her album to illsturate what her album is called. katy perry on her album she is in clouds naked, this shows seductiveness and also shows that star image quality as she is the main focus of the album. This will also appeal greatly to males because she is